Monthly Archives: November 2012


North Korea’s top leader named The Onion’s Sexiest Man Alive for 2012 It happened again. Content marketing rules. We thought, innocently, perhaps naively, that once the US Presidential […]

China’s Communist Party falls for Party Prank


Are you getting lost in your data? You’ve got your strategy, you’ve used it to identify your KPIs, and you’ve set up your tactics and have launched your […]

Lost in Data


If All the Audiences Were Simple If all the audiences were simple, And responded to words that were frank. And If all the clients bought all our stuff, […]

If All the Audiences Were Simple



That’s the mantra we heard beginning the day after the election about the outcome of the election. So much of the “blame” for why one party won and […]

Digital Advertising Didn’t Work



It seems pointless to blog about marketing or business after the week we’ve gone through. The area I live in, although inland, was on track to take a […]

Finding Power in the Dark