Monthly Archives: March 2013


Do you send out press releases? What is the purpose of a press release? How effective are they, and how do you know? We love the idea of […]

The Power of the Press Release


Today’s buzzword is: Remarketing You HAVE to do it, your agency or consultants tell you. It’s a way to capitalize easily and cheaply on behavioral marketing in an […]

Remarketing – Tactic or Ploy?


I once had a boss who barely had a clue He lacked so much knowledge, we didn’t know what to do We hammered and stammered, and then staged […]

Modern Day Fool



You’ve got emails, Search Engine Marketing, SEO programs in place. You blog, manage your social media, and develop press releases and white papers on a regular basis. You […]

Why Are You Marketing?